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  • Hello, My Name is Awesome Book Summary

    I’ve taken part in a few brand naming exercises over the last couple of years. Most of these were for products but the need for a good name was the same. While it’s easy to spot a good name in the wild, coming up with one is another matter. For years I had just assume…

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  • My Favourite iPhone Apps 2021

    After sharing my favourite Mac apps of 2021, I thought I’d continue and share my favourite iPhone apps from this year. In truth, they’re quite similar to my favourite apps for the last five years or so. I haven’t included iPad apps and while some would repeat, there would definitely be some differences. Similar to…

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  • Social Media Success for Every Brand Book Summary

    Recently I read the book Social Media Success for Every Brand, a social media marketing-specific guide from Claire Diaz-Ortiz. This book is basically the social media part of Building a Storybrand. In fact, Claire wrote it in conjunction with Donald Miller and the whole Storybrand team. My motivation was simple: my company is struggling with…

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  • Create on demand: The Accidental Creative Book Summary

    The Accidental Creative is a book by Todd Henry who runs a website of the same name. It covers the challenges of creative work, what causes those challenges, and five practices to help avoid those issues. I have written this The Accidental Creative Book summary to help distil my understanding and key lessons from the…

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