Book Summary

  • Marketing Made Simple is a book with a 5 step action plan that any company can implement.

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  • Recently I read the book social media success for every brand, a social media marketing specific guide from Claire Diaz-Ortiz. This book is basically the social media part of building a storybrand. In fact, Claire wrote it in conjunction with Donald Miller and the whole Storybrand team. My motivation was simple: my company is struggling…

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  • The Accidental Creative is a book by Todd Henry who runs a website of the same name. It covers the challenges of creative work, what causes those challenges, and five practices to help avoid those issues. I have written this The Accidental Creative Book summary to help distil my understanding and key lessons from the…

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  • Sometime last year I was caught in a conflict at work. I thought I was right and my manager was wrong. My justification was rooted in the training I had completed and the other project successes that had come as a result. I believed I knew what I was doing, while my manager had to…

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